Blueshift

Case Study

From February to August 2022, our marketing team contributed to the project with exceptional success. Our ability to create a significant marketing strategy in a short time frame was instrumental for the project’s launch. Elevate’s comprehensive strategy, involving community building, campaign creation, and influencer utilization, strengthened the project’s narrative and integrity.
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Work Scope

Marketing Strategy

We have formulated a marketing strategy
that significantly contributed to the project’s
successful launch and remained actively
involved in its continuous development,
with a strong focus on marketing activities.

Social Media Management

Elevate team has produced exceptional
content and effectively maintained
social media engagement, successfully
capturing the attention of Cardano
leading influencers.

Community Management

While prioritizing community building,
our community managers have played
a key role in fostering engagement
and trust, leading to outstanding outcomes.

Design

Our designers have played a key role
in enhancing the content with top-quality,
eye-catching visuals that left a profound
impression on viewers and community members.

Influencer Marketing

We have participated in the planning
and execution of numerous influencer
marketing campaigns, aligning with
top influencers and creators within the
Cardano ecosystem and beyond.

Crypto PR

Our team members have played a vital role
in writing and managing the publication
of articles on major media channels,
such as Cointelegraph, Yahoo Finance,
NewsBTC, and more.

Web3 Consulting

Our participation has included providing
valuable advice to the Blueshift core team,
leveraging our marketing and crypto industry
expertise, making a significant impact
on the project’s further development.

Challenge

In the early stages of collaborating with the Blueshift team, we encountered a small community with minimal engagement. Our mission was to establish an effective marketing strategy and develop both the community and Blueshift’s integrity from scratch. In a brief span of time, we created one of the most vibrant Cardano communities, whilst capturing attention far beyond the Cardano ecosystem.

Objectives

Played a key role in reshaping the marketing strategy, resulting in a robust project narrative and a thriving community
Garnered significant interest from the Cardano community and prominent influencers on the path to the project launch 
Achieved remarkable success with the project’s launch 

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